true.com

true.com is SSL secured

Free website and domain report on true.com

Last Updated: 7th February, 2021 Update Now
Overview

Snoop Summary for true.com

This is a free and comprehensive report about true.com. True.com is hosted in United States on a server with an IP address of 13.35.77.112, where USD is the local currency and the local language is English. True.com has the potential to be earning an estimated $5 USD per day from advertising revenue. If true.com was to be sold it would possibly be worth $3,689 USD (based on the daily revenue potential of the website over a 24 month period). True.com receives an estimated 1,769 unique visitors every day - a large amount of traffic! This report was last updated 7th February, 2021.

About true.com

Site Preview: true.com true.com
Title: Investor Relations | TrueCar
Description: The Investor Relations website contains information about TrueCar's business for stockholders, potential investors, and financial analysts.
Keywords and Tags: motor vehicles
Related Terms: bfcm investor relations, cesc investor presentation, dekabank investor relations, esselunga investor relations, generational relations, investor relations community, jumia investor relations, national investor relations institute, telefonica investor relations, venture investor
Fav Icon:
Age: Over 29 years old
Domain Created: 4th December, 1994
Domain Updated: 23rd October, 2018
Domain Expires: 3rd December, 2022
Review

Snoop Score

3/5 (Great!)

Valuation

$3,689 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 423,119
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 1,769
Monthly Visitors: 53,828
Yearly Visitors: 645,513
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $5 USD
Monthly Revenue: $153 USD
Yearly Revenue: $1,840 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: true.com 8
Domain Name: true 4
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 0.81 seconds
Load Time Comparison: Faster than 86% of sites

PageSpeed Insights

Avg. (All Categories) 69
Performance 67
Accessibility 90
Best Practices 79
SEO 92
Progressive Web App 19
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://ir.true.com/
Updated: 7th February, 2021

2.23 seconds
First Contentful Paint (FCP)
42%
48%
10%

0.00 seconds
First Input Delay (FID)
99%
1%
0%

Simulate loading on desktop
67

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for true.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Time to Interactive — 2.0 s
The time taken for the page to become fully interactive.
Total Blocking Time — 50 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 1.6 s
The time taken for the page's main thread to be quiet enough to handle input.
Estimated Input Latency — 10 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive true.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://true.com/
0
56.551000103354
427
0
301
https://ir.true.com/
57.218000292778
518.80900003016
19070
76713
200
text/html
Document
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css__VlyXXGoApi-8_z_B0iVdTEfUHuUF_Wp8qcENSFXC9Y.css
545.64800020307
821.95600029081
7850
43580
200
text/css
Stylesheet
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
545.87500076741
790.16400035471
77196
480231
200
text/css
Stylesheet
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
546.04599997401
799.44600071758
2612
4680
200
application/javascript
Script
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logo.png
823.25700018555
884.5600001514
3444
3003
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logoWhite.svg
889.23399988562
921.54700029641
57802
76599
200
image/svg+xml
Image
https://api.nasdaqomx.wallst.com/api/chart?display=mountain&symbol=TRUE.O-TRUE&scale=linear&duration=6mo&frequency=1dy&gridLine=h&bgColor=f8f8f8&lineColor=ffffff&fillcolor=06c5ac|ffffff&width=550&height=160&bdr=2&volume=0&headerType=
889.61900025606
1242.7660003304
12516
12034
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
889.92900028825
1135.2980006486
3694456
3693370
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
890.20300004631
1216.4150001481
8061683
8060577
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
890.55600017309
2048.9040007815
4377725
4376619
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
890.84900077432
1218.7419999391
135106
134000
200
image/jpeg
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
891.0800004378
1125.6530005485
4414779
4413673
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
891.37700013816
1240.5560007319
4458223
4457117
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
891.55700057745
1363.0590001121
4419193
4418088
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_49p5kIq_hOQkxrIytTNbHYt8Kiekl5oTq8uA2JPaOXU.css
892.14800018817
912.73100022227
1064
1365
200
text/css
Stylesheet
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
818.25300026685
876.13700050861
300889
1158408
200
text/javascript
Script
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
891.81200042367
909.21500045806
45761
145896
200
application/x-javascript
Script
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
878.52500006557
973.84200058877
17404
16988
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanonCar.png
898.93200062215
1150.5360007286
147786
147344
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
899.0630004555
1154.6570006758
186976
186534
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
908.45700073987
1075.6860002875
141339
140899
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
917.04500000924
1078.0910002068
17840
17424
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
917.50700026751
1062.599000521
62886
62472
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
919.03800051659
1143.3080006391
15303
14888
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
922.50000033528
1242.0120006427
34562
34148
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
922.83899988979
1013.3220003918
64559
64144
200
application/octet-stream
Font
https://ir.true.com/ajax/market-data-api/stock-quote/block-nir-pid1612-stockquote/NULL/TRUE?_wrapper_format=drupal_ajax&js=true&_drupal_ajax=1&ajax_page_state%5Btheme%5D=nir_pid1612&ajax_page_state%5Btheme_token%5D=&ajax_page_state%5Blibraries%5D=classy%2Fnode%2Ccore%2Fhtml5shiv%2Ccore%2Fpicturefill%2Cnir_analytics%2Fnir_analytics.adobe_launch%2Cnir_analytics%2Fnir_analytics.adobe_prod%2Cnir_base%2Fnir_icons%2Cnir_base%2Fnir_toolbar%2Cnir_ckeditor_datatables%2Fdatatables%2Cnir_market_data_block%2Fnir_market_data_block.command%2Cnir_market_data_block%2Fnir_market_data_block.stockQuote%2Cnir_multimedia%2Fnir_multimedia%2Cnir_pid1612%2Foverride%2Cnir_stock_chart%2Fnir_stock_chart.stockChartStyling%2Cnir_website_notices%2Fnir_website_notices.notices%2Cradix_layouts%2Fradix_layouts%2Csystem%2Fbase%2Cviews%2Fviews.module
1443.5800006613
1607.3960000649
1507
1175
200
application/json
XHR
https://dpm.demdex.net/id?d_visid_ver=5.0.1&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_orgid=98CF678254E93B1B0A4C98A5%40AdobeOrg&d_nsid=0&ts=1612658004977
1517.7159998566
1538.1150003523
1171
376
200
application/json
XHR
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/d30aef398190/EX0b560b8898cb4385897cb33bd1f22cf1-libraryCode_source.min.js
1522.85700012
1537.4570004642
13914
36941
200
application/x-javascript
Script
https://thenasdaqomxgroup.demdex.net/dest5.html?d_nsid=0
1585.7000006363
1669.7780005634
3435
6983
200
text/html
Document
https://cm.everesttech.net/cm/dd?d_uuid=91214841158381913924316221075199481109
1592.9350005463
1636.8070002645
487
0
302
https://dpm.demdex.net/ibs:dpid=411&dpuuid=YB81VQAAAGG13ATp
1637.0590003207
1653.6590000615
913
42
200
image/gif
Image
https://thomsonreuterscorporategroupweb.sc.omtrdc.net/b/ss/TRCGCLIENTWEB2482,trcgclientwebglobal/1/JS-2.22.0-LBPJ/s06042283566704?AQB=1&ndh=1&pf=1&t=6%2F1%2F2021%2016%3A33%3A25%206%20480&mid=91226480816881744584317370199689563471&aamlh=7&ce=UTF-8&pageName=Investor%20Relations%20%7C%20TrueCar&g=https%3A%2F%2Fir.true.com%2F&cc=USD&aamb=6G1ynYcLPuiQxYZrsz_pkqfLG9yMXBpb2zX5dvJdYQJzPXImdj0y&s=800x600&c=24&j=1.6&v=N&k=Y&bw=1350&bh=940&mcorgid=98CF678254E93B1B0A4C98A5%40AdobeOrg&AQE=1
1780.3670000285
1842.699999921
599
43
200
image/gif
Image
https://js-agent.newrelic.com/nr-1198.min.js
2075.6600005552
2094.0030002967
11305
28120
200
application/javascript
Script
https://bam-cell.nr-data.net/1/761e715901?a=35893545,24276188&v=1198.fe6ec20&to=ZlVXYRcAW0ZRW0QKX18fdFYRCFpbH3xCFkBQXGlbCgVQaXNXXhdCXlxZUBc9e1pUXWYKVUZzWlsRE1pZXF1CTg5HWVBC&rst=2107&ck=1&ref=https://ir.true.com/&ap=751&be=548&fe=2074&dc=1395&perf=%7B%22timing%22:%7B%22of%22:1612658003460,%22n%22:0,%22f%22:58,%22dn%22:58,%22dne%22:58,%22c%22:58,%22ce%22:58,%22rq%22:58,%22rp%22:520,%22rpe%22:520,%22dl%22:528,%22di%22:1395,%22ds%22:1395,%22de%22:1445,%22dc%22:2074,%22l%22:2074,%22le%22:2086%7D,%22navigation%22:%7B%7D%7D&fp=1083&fcp=1083&at=ShJUF18aSEg%3D&jsonp=NREUM.setToken
2108.8070003316
2193.6619998887
643
57
200
text/javascript
Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
559.895
13.613
578.86
9.13
828.079
25.02
860.831
70.575
931.427
159.502
1091.082
5.383
1102.159
12.25
1114.427
5.909
1122.931
41.241
1164.413
6.866
1171.45
15.364
1191.022
294.687
1485.726
13.954
1504.367
6.113
1521.924
41.603
1563.856
24.263
1591.977
6.885
1608.557
20.143
1629.338
22.547
1656.82
15.795
1674.882
9.992
1684.957
24.937
1713.18
8.77
1743.452
7.284
1785.713
30.017
1854.266
5.111
1869.074
5.246
1874.681
5.945
1880.646
5.718
1900.255
11.002
2102.778
5.37
2108.216
13.129
2121.366
5.262
2131.469
13.398
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Defer offscreen images
Time to Interactive can be slowed down by resources on the page. True.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. True.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 99 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. True.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
300889
101743
Remove unused CSS — Potential savings of 68 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. True.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
77196
70090
Remove unused JavaScript — Potential savings of 186 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
300889
169631
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
45761
20612
Efficiently encode images — Potential savings of 76 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
134000
78167
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 460 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://ir.true.com/
462.587
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. True.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://true.com/
190
https://ir.true.com/
0
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 5 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
5225

Diagnostics

Avoids an excessive DOM size — 543 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
543
Maximum DOM Depth
24
Maximum Child Elements
12
Avoid chaining critical requests — 9 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. True.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.4 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://ir.true.com/
383.822
11.383
2.939
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
322.867
220.164
28.182
Unattributable
240.793
3.363
0.201
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
69.372
63.356
2.788
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
64.064
29.141
0.757
Minimizes main-thread work — 1.2 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
384.468
Other
375.017
Style & Layout
233.481
Rendering
109.453
Script Parsing & Compilation
41.031
Parse HTML & CSS
38.59
Keep request counts low and transfer sizes small — 36 requests • 30,090 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
36
30812425
Image
15
30112540
Script
6
375124
Font
6
212554
Stylesheet
3
86110
Document
2
22505
Other
4
3592
Media
0
0
Third-party
10
90744
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
65681
0
11948
0
599
0
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
img
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.13795815327287
0.057267535101465
0.031698879841228
0.028591146523461
0.028591146523461
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 2 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
2250
147
https://ir.true.com/
483
80
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Avoids large JavaScript libraries with smaller alternatives — 0 large libraries found
It is recommended to work with smaller JavaScript libraries to reduce your bundle size and avoid poor performance.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.0 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 1.4 s
The time taken for the page contents to be visibly populated.

Other

Max Potential First Input Delay — 150 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 1.4 s
The time taken for the primary content of the page to be rendered.

Opportunities

Eliminate render-blocking resources — Potential savings of 560 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. True.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css__VlyXXGoApi-8_z_B0iVdTEfUHuUF_Wp8qcENSFXC9Y.css
7850
70
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
77196
230
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
2612
150

Metrics

Largest Contentful Paint — 12.3 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 0.394
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Properly size images — Potential savings of 28,764 KiB
Images can slow down the page's load time. True.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
8060577
8049115
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
4457117
4439706
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
4418088
4400830
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
4413673
4396432
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
4376619
4359523
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
3693370
3678943
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
134000
129658
Serve images in next-gen formats — Potential savings of 22,032 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
8060577
5497297
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
4457117
3523997
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
4418088
3484968
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
4413673
3480553
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
4376619
3443499
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
3693370
2760250
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
134000
117038
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
186534
96226
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanonCar.png
147344
83344
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
140899
73149
Preload key requests — Potential savings of 1,330 ms
Key requests can be preloaded by using '<link rel=preload>'. True.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
1330
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
1270
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
1200
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
850
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
780
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
670

Diagnostics

Avoid enormous network payloads — Total size was 30,090 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
8061683
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
4458223
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
4419193
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
4414779
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
4377725
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
3694456
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
300889
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
186976
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanonCar.png
147786
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
141339
Serve static assets with an efficient cache policy — 19 resources found
True.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logoWhite.svg
18000
57802
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logo.png
21000
3444
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
26000
141339
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
30000
186976
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanonCar.png
30000
147786
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
30000
64559
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
30000
62886
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
30000
34562
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
30000
17840
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
30000
17404
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
30000
15303
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_49p5kIq_hOQkxrIytTNbHYt8Kiekl5oTq8uA2JPaOXU.css
86000
1064
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
96000
77196
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css__VlyXXGoApi-8_z_B0iVdTEfUHuUF_Wp8qcENSFXC9Y.css
106000
7850
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
127000
2612
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
180000
300889
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
3600000
45761
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/d30aef398190/EX0b560b8898cb4385897cb33bd1f22cf1-libraryCode_source.min.js
3600000
13914
https://js-agent.newrelic.com/nr-1198.min.js
7200000
11305
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
95.31700052321
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
161.04600019753
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
145.0920002535
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
224.27000012249
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
319.51200030744
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
90.48300050199
90

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of true.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
True.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
True.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
79

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that true.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Links to cross-origin destinations are safe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Zurb
6.4.3
jQuery
2.2.4
jQuery UI
1.12.1
Modernizr
3.3.1
Backbone
1.4.0
Underscore
1.9.1
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://true.com/
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
4
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
URL
Missing source maps for large first-party JavaScript
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
92

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for true.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of true.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
19

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of true.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of true.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive on simulated mobile network at 17.9 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://true.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 69
Performance 45
Accessibility 90
Best Practices 79
SEO 86
Progressive Web App 46
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://ir.true.com/
Updated: 7th February, 2021

3.60 seconds
First Contentful Paint (FCP)
19%
50%
31%

0.07 seconds
First Input Delay (FID)
77%
12%
11%

Simulate loading on mobile
45

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for true.com. This includes details about optimizing page load times which can result in a better user experience.

Other

Estimated Input Latency — 30 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive true.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://true.com/
0
32.649000175297
401
0
301
https://ir.true.com/
33.350000157952
236.94000020623
19071
76734
200
text/html
Document
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css__VlyXXGoApi-8_z_B0iVdTEfUHuUF_Wp8qcENSFXC9Y.css
284.34200002812
458.13899999484
7848
43580
200
text/css
Stylesheet
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
284.57000013441
488.85700013489
77197
480231
200
text/css
Stylesheet
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
284.75000010803
688.14600002952
2608
4680
200
application/javascript
Script
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logo.png
662.23600017838
681.99700000696
3442
3003
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logoWhite.svg
683.68800007738
706.25400007702
57802
76599
200
image/svg+xml
Image
https://api.nasdaqomx.wallst.com/api/chart?display=mountain&symbol=TRUE.O-TRUE&scale=linear&duration=6mo&frequency=1dy&gridLine=h&bgColor=f8f8f8&lineColor=ffffff&fillcolor=06c5ac|ffffff&width=550&height=160&bdr=2&volume=0&headerType=
689.91800001822
790.46100005507
12516
12034
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
730.20400013775
955.93000017107
3694474
3693370
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
730.86900007911
1752.029000083
8061682
8060577
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
731.07700003311
1151.6900002025
4377724
4376619
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
742.01899999753
970.96900013275
135104
134000
200
image/jpeg
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
742.18800012022
1283.6320002098
4414758
4413673
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
742.32100020163
1466.810000129
4458222
4457117
200
image/png
Image
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
742.4450002145
1124.3900000118
4419173
4418088
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_49p5kIq_hOQkxrIytTNbHYt8Kiekl5oTq8uA2JPaOXU.css
742.7190002054
783.6640002206
1063
1365
200
text/css
Stylesheet
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
495.62800000422
575.82800020464
300892
1158408
200
text/javascript
Script
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
742.58300010115
847.99300017767
45858
145896
200
application/x-javascript
Script
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
716.60300018266
807.31700011529
17404
16988
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
750.61900005676
1052.5160001125
186974
186534
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
757.82100018114
935.8910000883
141339
140899
200
image/png
Image
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
774.1859999951
914.46100012399
17838
17424
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
776.47600020282
962.57000020705
62886
62472
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
778.97400013171
885.47300011851
15304
14888
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
779.14800005965
898.00500008278
34562
34148
200
application/octet-stream
Font
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
782.55100012757
956.91400021315
64558
64144
200
application/octet-stream
Font
https://ir.true.com/ajax/market-data-api/stock-quote/block-nir-pid1612-stockquote/NULL/TRUE?_wrapper_format=drupal_ajax&js=true&_drupal_ajax=1&ajax_page_state%5Btheme%5D=nir_pid1612&ajax_page_state%5Btheme_token%5D=&ajax_page_state%5Blibraries%5D=classy%2Fnode%2Ccore%2Fhtml5shiv%2Ccore%2Fpicturefill%2Cnir_analytics%2Fnir_analytics.adobe_launch%2Cnir_analytics%2Fnir_analytics.adobe_prod%2Cnir_base%2Fnir_icons%2Cnir_base%2Fnir_toolbar%2Cnir_ckeditor_datatables%2Fdatatables%2Cnir_market_data_block%2Fnir_market_data_block.command%2Cnir_market_data_block%2Fnir_market_data_block.stockQuote%2Cnir_multimedia%2Fnir_multimedia%2Cnir_pid1612%2Foverride%2Cnir_stock_chart%2Fnir_stock_chart.stockChartStyling%2Cnir_website_notices%2Fnir_website_notices.notices%2Cradix_layouts%2Fradix_layouts%2Csystem%2Fbase%2Cviews%2Fviews.module
1085.5270000175
1284.513000166
1506
1175
200
application/json
XHR
https://dpm.demdex.net/id?d_visid_ver=5.0.1&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_orgid=98CF678254E93B1B0A4C98A5%40AdobeOrg&d_nsid=0&ts=1612658022255
1291.8230001815
1311.3470000681
1173
376
200
application/json
XHR
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/d30aef398190/EX0b560b8898cb4385897cb33bd1f22cf1-libraryCode_source.min.js
1293.935000198
1309.1280001681
13914
36941
200
application/x-javascript
Script
https://thenasdaqomxgroup.demdex.net/dest5.html?d_nsid=0
1348.1420001481
1422.9220000561
3435
6983
200
text/html
Document
https://cm.everesttech.net/cm/dd?d_uuid=70954143116776740100627918388468257481
1360.8570001088
1382.2650001384
587
0
302
https://dpm.demdex.net/ibs:dpid=411&dpuuid=YB81ZgAAAHZ6sgZh
1382.5130001642
1401.4130001888
913
42
200
image/gif
Image
https://thomsonreuterscorporategroupweb.sc.omtrdc.net/b/ss/TRCGCLIENTWEB2482,trcgclientwebglobal/1/JS-2.22.0-LBPJ/s04203028234646?AQB=1&ndh=1&pf=1&t=6%2F1%2F2021%2016%3A33%3A42%206%20480&mid=70964996632182851200629093359903656595&aamlh=7&ce=UTF-8&pageName=Investor%20Relations%20%7C%20TrueCar&g=https%3A%2F%2Fir.true.com%2F&cc=USD&aamb=6G1ynYcLPuiQxYZrsz_pkqfLG9yMXBpb2zX5dvJdYQJzPXImdj0y&s=360x640&c=24&j=1.6&v=N&k=Y&bw=360&bh=640&mcorgid=98CF678254E93B1B0A4C98A5%40AdobeOrg&AQE=1
1511.6630000994
1545.1040000189
599
43
200
image/gif
Image
https://js-agent.newrelic.com/nr-1198.min.js
1820.0580000412
1851.6550001223
11305
28120
200
application/javascript
Script
https://bam-cell.nr-data.net/1/761e715901?a=35893545,24276188&v=1198.fe6ec20&to=ZlVXYRcAW0ZRW0QKX18fdFYRCFpbH3xCFkBQXGlbCgVQaXNXXhdCXlxZUBc9e1pUXWYKVUZzWlsRE1pZXF1CTg5HWVBC&rst=1897&ck=1&ref=https://ir.true.com/&ap=740&be=288&fe=1821&dc=1045&perf=%7B%22timing%22:%7B%22of%22:1612658020969,%22n%22:0,%22f%22:34,%22dn%22:34,%22dne%22:34,%22c%22:34,%22ce%22:34,%22rq%22:34,%22rp%22:239,%22rpe%22:239,%22dl%22:266,%22di%22:1045,%22ds%22:1045,%22de%22:1087,%22dc%22:1820,%22l%22:1820,%22le%22:1827%7D,%22navigation%22:%7B%7D%7D&fp=880&fcp=880&at=ShJUF18aSEg%3D&jsonp=NREUM.setToken
1898.6980000045
1985.6010000221
643
57
200
text/javascript
Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
296.622
18.509
320.738
7.128
529.855
29.412
727.105
43.943
771.071
125.492
897.634
229.788
1136.836
11.914
1160.655
7.385
1170.425
28.05
1206.588
75.368
1282.289
54.823
1340.508
13.059
1353.623
6.619
1372.1
26.112
1403.68
10.116
1458.816
7.227
1469.206
8.775
1492.509
7.465
1500.214
5.542
1505.919
8.328
1515.949
6.394
1522.542
25.574
1548.156
9.77
1570.299
8.277
1815.393
17.046
1844.459
11.666
1856.174
9.271
1865.479
9.303
1904.787
31.56
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Defer offscreen images
Time to Interactive can be slowed down by resources on the page. True.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. True.com should consider minifying CSS files.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 200 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://ir.true.com/
204.585
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. True.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://true.com/
630
https://ir.true.com/
0
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 5 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
5225

Diagnostics

Avoids an excessive DOM size — 554 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
554
Maximum DOM Depth
24
Maximum Child Elements
10
Avoid chaining critical requests — 9 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. True.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 35 requests • 29,946 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
35
30664775
Image
14
29964722
Script
6
375220
Font
6
212552
Stylesheet
3
86108
Document
2
22506
Other
4
3667
Media
0
0
Third-party
10
90943
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.17362049575757
0.087814663969944
0.036943359375
0.019552633241238
0.00062348090277778
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 12 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
7890
460
https://ir.true.com/
1663
251
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
3090
219
https://ir.true.com/
678
151
https://js-agent.newrelic.com/nr-1198.min.js
2490
126
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
3570
118
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
4089
104
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/d30aef398190/EX0b560b8898cb4385897cb33bd1f22cf1-libraryCode_source.min.js
3728
102
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
3830
88
https://ir.true.com/
1560
74
https://ir.true.com/
1914
56
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
9300
52
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Avoids large JavaScript libraries with smaller alternatives — 0 large libraries found
It is recommended to work with smaller JavaScript libraries to reduce your bundle size and avoid poor performance.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 2.8 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 4.0 s
The time taken for the page contents to be visibly populated.
Total Blocking Time — 590 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Opportunities

Minify JavaScript — Potential savings of 99 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. True.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
300892
101744
Remove unused CSS — Potential savings of 69 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. True.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
77197
70146
Remove unused JavaScript — Potential savings of 185 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
300892
169263
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
45858
20655
Efficiently encode images — Potential savings of 76 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
134000
78167

Diagnostics

Reduce JavaScript execution time — 1.5 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://ir.true.com/
1469.212
43.948
26.56
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
867.04
712.752
74.764
Unattributable
814.34
5.108
0.88
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
353.66
326.78
13.08
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/d30aef398190/EX0b560b8898cb4385897cb33bd1f22cf1-libraryCode_source.min.js
146.208
138.828
3.976
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
130.752
52.02
3.252
https://js-agent.newrelic.com/nr-1198.min.js
126.24
99.288
24.192
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
117.648
0
0

Other

First Contentful Paint (3G) — 5550 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Metrics

Largest Contentful Paint — 50.7 s
The timing of the largest text or image that is painted.
Time to Interactive — 8.3 s
The time taken for the page to become fully interactive.
Cumulative Layout Shift — 0.319
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

First CPU Idle — 7.2 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 460 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 5.3 s
The time taken for the primary content of the page to be rendered.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,040 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. True.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css__VlyXXGoApi-8_z_B0iVdTEfUHuUF_Wp8qcENSFXC9Y.css
7848
330
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
77197
930
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
2608
480
Properly size images — Potential savings of 27,395 KiB
Images can slow down the page's load time. True.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
8060577
7887229
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
4457117
4193808
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
4418088
4157085
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
4413673
4152931
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
4376619
4118066
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
3693370
3475180
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
134000
68340
Serve images in next-gen formats — Potential savings of 21,950 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
8060577
5497297
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
4457117
3523997
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
4418088
3484968
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
4413673
3480553
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
4376619
3443499
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
3693370
2760250
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
134000
117038
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
186534
96226
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
140899
73149
Preload key requests — Potential savings of 7,080 ms
Key requests can be preloaded by using '<link rel=preload>'. True.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
7080
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
6990
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
6420
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
4440
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
4110
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
3480

Diagnostics

Avoid enormous network payloads — Total size was 29,946 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/27/18-19-44/Slanina-Headshot-1-BW_FINAL.png?itok=DDT85aas
8061682
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-27/Simon%20Smith%20Headshot%20BW%402x.png?itok=Xx7XJMvz
4458222
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-45/Jeff%20Swart%20Headshot%20BW%402x.png?itok=A5ccTKYc
4419173
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-51-52/Elias%20Rokos%20Headshot%20BW%402x.png?itok=GO_4LtLC
4414758
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-52-05/John%20Foster%20Headshot%20BW%402x.png?itok=JakRJFg8
4377724
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/06/22/18-46-18/Mike%20Darrow%20Headshot%20BW%402x.png?itok=9zUUuB_f
3694474
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
300892
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
186974
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
141339
https://ir.true.com/system/files-encrypted/styles/nir_person_large_bio_pic/encrypt/nasdaq_kms/people/2020/10/21/16-36-26/Beth_Square_BW2.jpg?itok=vsbiSTk2
135104
Serve static assets with an efficient cache policy — 18 resources found
True.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logo.png
20000
3442
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/logoWhite.svg
21000
57802
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
27000
17838
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
28000
64558
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
28000
15304
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
29000
17404
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/WomanWalking.png
30000
186974
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/images/ManWaving.png
30000
141339
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
30000
62886
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
30000
34562
https://ir.true.com/core/assets/vendor/modernizr/modernizr.min.js?v=3.3.1
118000
2608
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
143000
300892
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_4uIfoL5Y3V5tmrE37-ppvFa2jDpE45PKxMTooUTI1fc.css
149000
77197
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css_49p5kIq_hOQkxrIytTNbHYt8Kiekl5oTq8uA2JPaOXU.css
154000
1063
https://ir.true.com/sites/g/files/knoqqb35156/files/css/css__VlyXXGoApi-8_z_B0iVdTEfUHuUF_Wp8qcENSFXC9Y.css
162000
7848
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/launch-5ef258dce664.min.js
3600000
45858
https://assets.adobedtm.com/898335afd880/c52ee8aa1e90/d30aef398190/EX0b560b8898cb4385897cb33bd1f22cf1-libraryCode_source.min.js
3600000
13914
https://js-agent.newrelic.com/nr-1198.min.js
7200000
11305
Minimize main-thread work — 4.1 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
1401.88
Other
1023.744
Style & Layout
669.216
Rendering
558.068
Parse HTML & CSS
315.8
Script Parsing & Compilation
155.98
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-regular.woff2
90.713999932632
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/radikal-medium.woff2
140.2750001289
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-solid-900.woff2
186.09400000423
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-regular-400.woff2
106.4989999868
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/css/fonts/ndqfonticons.woff
118.85700002313
https://ir.true.com/sites/g/files/knoqqb35156/themes/site/nir_pid1612/dist/fonts/fa-brands-400.woff2
174.36300008558
Reduce the impact of third-party code — Third-party code blocked the main thread for 280 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
65880
232.092
11948
46.972
599
0
90

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of true.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
True.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
True.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Go

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
79

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that true.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Links to cross-origin destinations are safe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Zurb
6.4.3
jQuery
2.2.4
jQuery UI
1.12.1
Modernizr
3.3.1
Backbone
1.4.0
Underscore
1.9.1
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://true.com/
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
4
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
URL
Missing source maps for large first-party JavaScript
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://ir.true.com/sites/g/files/knoqqb35156/files/js/js_LWa6cQILIJ3QOpuG_JknMeogvgQGJ_HiMs0ZE1oy2lE.js
86

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for true.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of true.com on mobile screens.
Document uses legible font sizes — 99.19% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
.row.ndq-event-list .large-1.columns .field-nir-asset-title a
0.81%
0px
99.19%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Content Best Practices

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
46

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of true.com. This includes details about web app manifests.

Fast and reliable

Page load is fast enough on mobile networks
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of true.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://true.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 13.35.77.112
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Amazon.com, Inc.
Registration

Domain Registrant

Private Registration: No
Name:
Organization:
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
MarkMonitor, Inc. 172.64.148.104
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 2/5 (26 reviews)
WOT Trustworthiness: 41/100
WOT Child Safety: 17/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: leapfrog-ssl-1.gcs-web.com
Issued By: R3
Valid From: 4th December, 2020
Valid To: 4th March, 2021
Subject: CN = leapfrog-ssl-1.gcs-web.com
Hash: f8cc0f32
Issuer: CN = R3
O = Let's Encrypt
S = US
Version: 2
Serial Number: 0x037E3F7DB05733C74B42DB6EC584AA900198
Serial Number (Hex): 037E3F7DB05733C74B42DB6EC584AA900198
Valid From: 4th December, 2024
Valid To: 4th March, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:14:2E:B3:17:B7:58:56:CB:AE:50:09:40:E6:1F:AF:9D:8B:14:C2:C6
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
Certificate Policies: Policy: 2.23.140.1.2.1
Policy: 1.3.6.1.4.1.44947.1.1.1
CPS: http://cps.letsencrypt.org

Authority Information Access: OCSP - URI:http://r3.o.lencr.org
CA Issuers - URI:http://r3.i.lencr.org/

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : F6:5C:94:2F:D1:77:30:22:14:54:18:08:30:94:56:8E:
E3:4D:13:19:33:BF:DF:0C:2F:20:0B:CC:4E:F1:64:E3
Timestamp : Dec 4 08:56:50.859 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:42:65:40:9B:91:8C:96:75:03:DF:D5:97:
23:A8:C0:0B:4A:5F:AC:00:1C:B4:20:D4:58:93:1F:6E:
9C:70:47:A5:02:20:09:3E:7D:44:65:C0:40:2D:D4:4F:
2F:84:99:BB:FB:CD:28:40:0E:38:A6:91:92:B2:CA:2A:
28:B2:D0:ED:12:85
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 94:20:BC:1E:8E:D5:8D:6C:88:73:1F:82:8B:22:2C:0D:
D1:DA:4D:5E:6C:4F:94:3D:61:DB:4E:2F:58:4D:A2:C2
Timestamp : Dec 4 08:56:51.354 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:A7:B1:B8:E3:BB:8A:C0:9F:E4:59:3C:
E4:B6:A6:BC:DD:A8:E3:12:9D:43:04:54:BB:96:2A:7A:
D7:BA:69:45:FA:02:20:3B:F1:55:5D:4D:F5:28:A0:2D:
1A:75:5B:FE:EE:03:7B:8B:C9:76:E0:1A:07:EC:87:FF:
74:F2:93:6B:67:E4:CD
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:americancommerciallinesinc.gcs-web.com
DNS:amkortech.gcs-web.com
DNS:apellis.gcs-web.com
DNS:appliedindustrialtechnologies.gcs-web.com
DNS:arbor.gcs-web.com
DNS:arconic.gcs-web.com
DNS:arcticcat.gcs-web.com
DNS:axtinc.gcs-web.com
DNS:boisecascade.gcs-web.com
DNS:brighthousefinancial.gcs-web.com
DNS:bristowir.gcs-web.com
DNS:catabasispharmaceuticalsinc.gcs-web.com
DNS:celestica.gcs-web.com
DNS:centene.gcs-web.com
DNS:chsnet.gcs-web.com
DNS:cincinnatibell.gcs-web.com
DNS:compxinternational.gcs-web.com
DNS:corporate.celestica.com
DNS:cowen.gcs-web.com
DNS:cytrxcorporation.gcs-web.com
DNS:diodesinc.gcs-web.com
DNS:editasmedicine.gcs-web.com
DNS:enphaseenergy.gcs-web.com
DNS:enzon.gcs-web.com
DNS:etsy.gcs-web.com
DNS:faro.gcs-web.com
DNS:fifththirdbancorp.gcs-web.com
DNS:gartner.gcs-web.com
DNS:gencoshippingandtradinglimited.gcs-web.com
DNS:greatplainsenergy.gcs-web.com
DNS:hotus.gcs-web.com
DNS:iilg.gcs-web.com
DNS:innovatebiopharma.gcs-web.com
DNS:investor.brighthousefinancial.com
DNS:investor.enphase.com
DNS:investor.enzon.com
DNS:investor.kforce.com
DNS:investor.landstar.com
DNS:investor.lantheus.com
DNS:investor.mediclinic.com
DNS:investors.mastec.com
DNS:investors.materialise.com
DNS:investors.rapid7.com
DNS:investors.solidbio.com
DNS:ir.amkor.com
DNS:ir.editasmedicine.com
DNS:ir.jinkosolar.com
DNS:ir.mediclinic.com
DNS:ir.true.com
DNS:ir.truecar.com
DNS:iterisinc.gcs-web.com
DNS:jamesriver.gcs-web.com
DNS:jinkosolar.gcs-web.com
DNS:kforce.gcs-web.com
DNS:kimballinternationalinc.gcs-web.com
DNS:kindredhealthcareinc.gcs-web.com
DNS:landstar.gcs-web.com
DNS:lantheusholdings.gcs-web.com
DNS:lbfostercompany.gcs-web.com
DNS:leapfrog-ssl-1.gcs-web.com
DNS:lemaitre.gcs-web.com
DNS:lifetimebrands.gcs-web.com
DNS:mastec.gcs-web.com
DNS:materialise.gcs-web.com
DNS:mediaroom.truecar.com
DNS:medicaltranscriptionbillingcorp.gcs-web.com
DNS:mediclinic.gcs-web.com
DNS:momentiveperformance.gcs-web.com
DNS:neuroderm.gcs-web.com
DNS:newfieldexploration.gcs-web.com
DNS:newsroom.enphase.com
DNS:odonate.gcs-web.com
DNS:piedmontnaturalgas.gcs-web.com
DNS:piedmontofficerealty.gcs-web.com
DNS:pixelworks.gcs-web.com
DNS:qcholdings.gcs-web.com
DNS:radioone.gcs-web.com
DNS:rapid7inc.gcs-web.com
DNS:republicairways.gcs-web.com
DNS:rljentertainment.gcs-web.com
DNS:rubytuesday.gcs-web.com
DNS:saia.gcs-web.com
DNS:secfilings.odonate.com
DNS:snapon.gcs-web.com
DNS:solarcapltd.gcs-web.com
DNS:solidbio.gcs-web.com
DNS:spartanmotors.gcs-web.com
DNS:strattec.gcs-web.com
DNS:tesscotechnologies.gcs-web.com
DNS:theshyftgroup.gcs-web.com
DNS:transdigmgroupinc.gcs-web.com
DNS:trexcompanyinc.gcs-web.com
DNS:true.gcs-web.com
DNS:ulta.gcs-web.com
DNS:www.investor.landstar.com
DNS:zumiez.gcs-web.com
DNS:akceatherapeutics.gcs-web.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
true.com. 99.84.110.14 IN 59
true.com. 99.84.110.62 IN 59
true.com. 99.84.110.84 IN 59
true.com. 99.84.110.126 IN 59

NS Records

Host Nameserver Class TTL
true.com. ns-1214.awsdns-23.org. IN 21599
true.com. ns-1827.awsdns-36.co.uk. IN 21599
true.com. ns-446.awsdns-55.com. IN 21599
true.com. ns-720.awsdns-26.net. IN 21599

MX Records

Priority Host Server Class TTL
10 true.com. alt3.aspmx.l.google.com. IN 299
10 true.com. alt4.aspmx.l.google.com. IN 299
5 true.com. alt1.aspmx.l.google.com. IN 299
5 true.com. alt2.aspmx.l.google.com. IN 299

SOA Records

Domain Name Primary NS Responsible Email TTL
true.com. ns-1214.awsdns-23.org. awsdns-hostmaster.amazon.com. 3599

TXT Records

Host Value Class TTL
true.com. NTyan4QD4 IN 299
true.com. d19w14ykkm73hk.cloudfront.net IN 299
true.com. google-site-verification=8qTZ1iA9gUARUYIxAXj4hzwnYGRNLqS7Yz IN 299

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Content-Type: text/html; charset=UTF-8
Cache-Control: public, max-age=0, s-maxage=2700
Expires: 7th February, 2021
Date: 7th February, 2021
Content-Language: en
device: desktop
ETag: "1612657933"
Expect-CT: max-age=0, report-uri="/report-expect-ct-violation"
Feature-Policy: accelerometer 'none';ambient-light-sensor 'none';autoplay 'self';camera 'none';encrypted-media 'none';fullscreen 'self';geolocation 'self';gyroscope 'none';magnetometer 'none';microphone 'none';midi 'none';payment 'none';picture-in-picture 'none';speaker 'self';sync-xhr 'self';usb 'none';vibrate 'none';vr 'none'
From-Origin: same
Last-Modified: 7th February, 2021
Link: <https://ir.true.com/investor-relations>; rel="revision"
Referrer-Policy: no-referrer-when-downgrade
X-Age: 65
X-Cache-Hits: 1
X-Content-Type-Options: nosniff
X-Drupal-Dynamic-Cache: UNCACHEABLE
X-Frame-Options: SAMEORIGIN
X-Request-ID: v-ebef9b02-68db-11eb-b8f7-1b260e6a44ed
X-UA-Compatible: IE=edge
X-XSS-Protection: 1; mode=block
Connection: keep-alive
Set-Cookie: *
Strict-Transport-Security: max-age=15768000 ; preload

Whois Lookup

Created: 4th December, 1994
Changed: 23rd October, 2018
Expires: 3rd December, 2022
Registrar: MarkMonitor, Inc.
Status: clientUpdateProhibited
clientTransferProhibited
clientDeleteProhibited
Nameservers: ns-1214.awsdns-23.org
ns-1827.awsdns-36.co.uk
ns-446.awsdns-55.com
ns-720.awsdns-26.net
Owner Organization: TrueCar Inc.
Owner State: CA
Owner Country: US
Owner Email: Select Request Email Form at https://domains.markmonitor.com/whois/true.com
Admin Organization: TrueCar Inc.
Admin State: CA
Admin Country: US
Admin Email: Select Request Email Form at https://domains.markmonitor.com/whois/true.com
Tech Organization: TrueCar Inc.
Tech State: CA
Tech Country: US
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/true.com
Full Whois: Domain Name: true.com
Registry Domain ID: 5562_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2018-10-23T04:00:23-0700
Creation Date: 1994-12-04T21:00:00-0800
Registrar Registration Expiration Date: 2022-12-03T21:00:00-0800
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2083895770
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Registrant Organization: TrueCar Inc.
Registrant State/Province: CA
Registrant Country: US
Registrant Email: Select Request Email Form at https://domains.markmonitor.com/whois/true.com
Admin Organization: TrueCar Inc.
Admin State/Province: CA
Admin Country: US
Admin Email: Select Request Email Form at https://domains.markmonitor.com/whois/true.com
Tech Organization: TrueCar Inc.
Tech State/Province: CA
Tech Country: US
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/true.com
Name Server: ns-446.awsdns-55.com.
Name Server: ns-1214.awsdns-23.org.
Name Server: ns-1827.awsdns-36.co.uk.
Name Server: ns-720.awsdns-26.net.
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2021-02-06T16:33:20-0800 <<<

For more information on WHOIS status codes, please visit:
https://www.icann.org/resources/pages/epp-status-codes

If you wish to contact this domain’s Registrant, Administrative, or Technical
contact, and such email address is not visible above, you may do so via our web
form, pursuant to ICANN’s Temporary Specification. To verify that you are not a
robot, please enter your email address to receive a link to a page that
facilitates email communication with the relevant contact(s).

Web-based WHOIS:
https://domains.markmonitor.com/whois

If you have a legitimate interest in viewing the non-public WHOIS details, send
your request and the reasons for your request to whoisrequest@markmonitor.com
and specify the domain name in the subject line. We will review that request and
may ask for supporting documentation and explanation.

The data in MarkMonitor’s WHOIS database is provided for information purposes,
and to assist persons in obtaining information about or related to a domain
name’s registration record. While MarkMonitor believes the data to be accurate,
the data is provided "as is" with no guarantee or warranties regarding its
accuracy.

By submitting a WHOIS query, you agree that you will use this data only for
lawful purposes and that, under no circumstances will you use this data to:
(1) allow, enable, or otherwise support the transmission by email, telephone,
or facsimile of mass, unsolicited, commercial advertising, or spam; or
(2) enable high volume, automated, or electronic processes that send queries,
data, or email to MarkMonitor (or its systems) or the domain name contacts (or
its systems).

MarkMonitor reserves the right to modify these terms at any time.

By submitting this query, you agree to abide by this policy.

MarkMonitor Domain Management(TM)
Protecting companies and consumers in a digital world.

Visit MarkMonitor at https://www.markmonitor.com
Contact us at +1.8007459229
In Europe, at +44.02032062220

Nameservers

Name IP Address
ns-1214.awsdns-23.org 205.251.196.190
ns-1827.awsdns-36.co.uk 205.251.199.35
ns-446.awsdns-55.com 205.251.193.190
ns-720.awsdns-26.net 205.251.194.208
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Domain Subdomain
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